New ebook ebook THE LEARNING YOU CAN'T SEE

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New ebook THE LEARNING YOU CAN'T SEE

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Logo V2M
The First Interactive Video Platform Powered by AI
The First Interactive Video Platform Powered by AI
What's included
 
 
 
 
What's included
Personalized
Campaigns
AI Campaign
Acceleration
Centralized
Management
Expand
Engagement

APPROACH

What we solve

We remove marketing friction across partner ecosystems and direct sales teams, helping campaigns launch faster, engage better, and drive measurable growth.

Let’s talk!

APPROACH

How we do it

We deliver AI-powered interactive video campaigns with instant personalization, unique tracking links, embedded calls to action, and real-time performance visibility.

See it in action!

APPROACH

Demand Sensing

We reveal demand signals in real time, helping teams identify interest, prioritize follow-up, and act faster.

Spot demand!

APPROACH

Enablement

We turn training into interactive, gamified learning, helping teams engage deeper, learn faster, and act with confidence

Learn smarter!

APPROACH

AI Avatar Studio

A new Video2Market capability that enables users to generate AI-avatar videos from approved digital avatars and instantly convert them into interactive Video2Market campaigns with CTAs, forms, demand sensing, sales-rep sharing, and analytics.

Power your growth!

APPROACH

What you gain

Faster activation, stronger engagement, real-time visibility, and actionable insights that help convert marketing activity into measurable growth.

Ready to scale!

Portfolio

We don’t compete.
We redefine.

Real results. Real engagement.
Our work speaks for itself.

Learn More Portfolio

Resources

Turning every campaign into direct, trackable sales action

Learn More Resources

Testimonial

Happy clients
that stay for years

Sticky Formula

(NPS + 80)
NPS 90
“They have taken the time to listen and learn about our business and customers, then proactively recommend strategies for success.”
Tom Esposito
Director North America
Channel Marketing at
Zebra Technologies
NPS 90
“The Optime team demonstrates a positive attitude towards teamwork. Their alignment with HPE's requirements for continuous improvement is always evident and a game changer.”
Lorena Lopez
Business Planning Manager,
E&G LATAM and Compliance
NPS 100
“They navigated the complexities of event coordination with grace and competence. Their flexibility in the face of ongoing challenges and changes was commendable.”
Jessica Mayoral
Americas Field Marketing
Manager
NPS 95
“The successful completion of the project by Optime well ahead of the deadline while maintaining top-notch quality is particularly commendable.”
Erico Rodriguez
Director,
VISA Government Solutions
NPS 100
“Optime has far surpassed our expectations for completing projects on time. At all times, every member of the team has been nothing short of professional and always positive.”
Denise Barrett-Miller
Communications Director
NPS 100
“Everything that they deliver has a high quality and their standards are high. It is amazing to see how much they are focused on the clients’ satisfaction.”
Elisa Ball
Senior HR Director
at Fortinet Latin America
NPS 90
“The team is very qualified in meeting the needs of the business with a high level of quality, meeting deadlines and executing deliverables with excellence, exceeding customer expectations.”
Silas Santos
LATAM Marketing Manager
at Aruba
NPS 90
“The continual support provided by the team is always exceptional. I always regard Optime’s members like an extension of my team.”
David Afion
Sr. Director,
Regional Marketing LATAM

Frequently Asked Questions

Video2Market is AI-powered interactive video that trains your workforce and activates partners, backed by a content creation service that builds the AI-avatar videos for you. It combines AI-created video, embedded questions, resources, forms, calls to action, unique trackable links, Demand Sensing and real-time analytics. The content does more than play: it can check understanding, invite a response, capture a signal, deliver a lead and show what happened after a learner, partner or seller received the experience.

An AI video generator creates a video file. Video2Market turns approved content into an interactive, shareable and measurable business experience. Teams can add questions, resources, forms, calls to action, menus and paths; distribute the experience through unique links; and monitor viewer actions. AI content creation is the starting point. Engagement, Demand Sensing, channel distribution and visibility are what make it a training, marketing and enablement solution.

AI Studio is the module inside Video2Market where approved AI-avatar content is turned into results. Teams can produce short-form video, download it and publish it through social channels, or transform the same content into a Video2Market interactive experience. This gives organizations one environment for scaling an expert's presence, whether the goal is rapid content production, measurable engagement or both. Teams can also create vertical short-form videos for social media to promote their training programs and drive learners to the full interactive experience.

Through the Video2Market content creation service. Our team starts with approximately three minutes of approved source footage that captures the expert's voice, expressions and communication style, and builds the AI avatar from it. Once the avatar is approved, it can deliver reviewed scripts and language versions without a new recording session for every message. The organization approves the avatar, permitted topics, scripts, translations, publishing and retirement of content.

Fast. Once the AI avatar is approved, the same lesson is produced in additional languages from reviewed scripts and translations, without re-shooting and in days rather than weeks. Viewers switch language with one click from the menu inside the video, for example English, Spanish, Portuguese, Italian or Japanese. Every language version keeps the same interactions, quizzes, badges, certificates and real-time reporting, so training teams can compare results by language and region and update content across markets quickly.

A core video can include menus, questions, knowledge checks, branching paths, forms, calls to action, downloadable resources, PDFs, web pages, other videos and meeting or contact requests. Viewers can explore and act without leaving the experience. Video2Market records those interactions so training, marketing and sales teams can understand what attracted attention and what the viewer may need next.

Video2Market turns training into an active learning experience. AI-avatar instruction can be combined with questions, quizzes, resources, scenarios and next-step paths. Learners can demonstrate understanding inside the content, while enablement teams see engagement, responses and areas that may require support. Strong use cases include workforce and partner onboarding, product education, sales plays, certification preparation, distributor training and multilingual updates. Short vertical videos on social media can promote the training, and Demand Sensing shows who engaged and who is ready for the next step.

Yes. Video2Market can operate as an interactive learning layer alongside an LMS. The LMS can continue to manage enrollment, curricula, formal completion and certification records, while Video2Market delivers AI-avatar-led content and captures richer interaction inside the lesson. The implementation defines how learners enter the experience, which results return to the LMS and which system remains the authoritative record.

Video2Market turns training into a game-like journey. Learners see their progress, earn points and badges for completing a module, passing a quiz, exploring a strategic product or applying the learning in an opportunity, and receive certificates when they finish. Questions, knowledge checks and next-step paths keep attention high, and because the game mechanics are built into the experience, program owners can see which activities drive engagement and completion.

Video2Market can measure learning interactions and recognize the behaviors that matter. A participant might earn points or badges for completing a module, passing a quiz, attending a webinar, exploring a strategic product or applying the learning in an opportunity. Program owners can then compare education, engagement and commercial outcomes and improve the journey as one connected program.

Video2Market captures data in real time: views, unique viewers, interactions, engagement, retention, quiz results, form inputs, geographic activity and lead details. That data reaches stakeholders as daily, actionable information: who engaged, who understood, who is ready, who needs support and which lead needs follow-up. Training teams, program owners, partners and sellers get what they need to act the same day, instead of waiting for a report.

For enablement, measure access, interaction, quiz performance, paths selected, resource use, completion, repeated attempts and the expected next behavior. For TCMA, measure partner activation, viewers, viewing depth, selections, calls to action, downloads, forms, qualified responses, lead delivery and downstream outcomes when connected. Every campaign should define which signals represent engagement, interest, intent or demonstrated learning.

A centrally approved campaign can be personalized and distributed to partners or sales representatives through unique trackable links. They can share the experience through email, social media, websites, events or direct outreach without rebuilding the campaign. Engagement returns to the campaign owner at the campaign, partner and representative level, giving vendors visibility after the content moves through the channel and helping assign the right follow-up owner.

Demand Sensing converts viewer behavior into useful context. Video2Market can show what someone watched, selected, downloaded, answered or requested. Those actions help distinguish engagement, interest and intent before and after a form is submitted. The platform does not treat every click as a sales-ready lead; it helps teams interpret signals and prioritize an appropriate marketing, partner or sales response.

Forms, requests and configured high-value interactions can create a lead and route relevant context to the assigned partner or representative. Instead of receiving only contact details, the seller can understand what content the person explored or requested. Each implementation defines qualification, ownership, consent, notifications, CRM handling, duplicate management and the fallback when routing information is incomplete.

Start with one audience, one business objective and one complete workflow. For enablement, test AI-avatar lesson creation, learner interaction, knowledge checks and the required next action. For TCMA, test campaign creation, partner sharing, Demand Sensing, lead routing and follow-up. Define ownership, approvals, integrations, success measures and a decision date before launch so the pilot evaluates business readiness as well as engagement.
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